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“Data classifications”, “data synchronization”, “data integration”, and “data migration”. Those are just some of the buzzwords that come into play when you enter the field of data processing. Thus, it is difficult to find one specific term that fully encloses what it entails, for us, to work with data concerning digital applications. However, the exercise of “data mapping” is vital for almost everything we do, as this entails the initial preparation of the data that you want to utilize, no matter the application in focus.
The potential of data mapping
When you work with data, there are a lot of processes that you need to set straight to properly utilize your data. Among other things, your different databases need to be able to coordinate and talk to each other, and you need to be able to present your data in a readable way. Often, the data that is available to you from the start has not been prepared and processed to such a degree that it is usable for the specific application. Therefore, you need to organize which data from which sources you need to use and map it correctly in your database. This activity is called “data mapping”, depending on the set of data that you wish to end up with.
Today, many companies use a growing amount of data, coming from diverse sources in a variety of formats. To help companies drive insights from this huge amount of changing data, companies often need to create a plan that organizes the data to ensure it is readable and actionable. In this regard, data mapping is one of the most important exercises. Specifically, data mapping is the process of matching fields, maybe from one database to another, in which the developer links attributes and values together between data sources. This process helps shape data into a presentable form, regardless of the application in focus, as well as provides a way to connect multiple databases in the future. In this way, you will get an interconnected map of your data - hence the name, data mapping.
Briefly put, a data map gives you the potential to benefit from your data, regardless of whether it concerns implementing one or more integrations and migrations between multiple applications.
Data mapping at WeCode
At WeCode, data mapping particularly comes into play when our clients wish to benefit from their data in some way. They might want to integrate more applications to create new, valuable data insights. Or maybe they wish to use their existing data to enhance the functionality of a given application. It may also be the case that they want to visually present their existing data in a new user-friendly way via one or more dashboards. Below, we have listed some examples that might help to further illuminate what data mapping is and how it comes into play in real life.
EjendomDanmark and its API tool
As a trade association, EjendomDanmark wanted to provide its members with more freedom to put data into use. Therefore, we have created an API tool that refines EjendomDanmark’s data processing and data sharing for the benefit of its members. This makes it possible to provide every member with a unique entry into the association’s database, depending on each member’s specific restrictions. Read more about our work with EjendomDanmark here.
Selected Car Leasing and its data sources
As a company that leases cars, Selected Car Leasing needs to handle a lot of data in terms of contract systems, customer information, and the information of each specific car. Fortunately, data mapping has made it possible to use and beneficially combine all that data. More specifically, information from the Danish Central Business Register is automatically retrieved for offers and contracts so that the customer's details do not have to be manually entered. The same is the case with the car's information, which is retrieved directly from the Danish Motor Register through a custom-built API. Additionally, as Salesforce is integrated with the contract system of Selected Car Leasing, the employees can easily provide a user-oriented lease offer for specific guests. Furthermore, we have managed to fully transfer Selected Car Leasing’s database to a new and improved digital system. Read more about our collaboration with Selected Car Leasing here.
You are more than welcome to contact us if you wish to know more about how data mapping might benefit your company.